You’ve heard it time and time again. Buyers don’t want to hear from sellers. Over half of the buying process is done before the customer calls the supplier. All decision-making is done digitally now.
We’ve been told that the future of sales is all buyer-lead. This means that buyers make all of their decisions without the help of the seller, especially early on in the buying process. Well it’s just not true.
With new ground-breaking research from The Rain Group Center for Sales Research, we learn that buyers DO want to hear from sellers and they want to hear from them early.
When do buyers want to hear from sellers?
In fact, only two percent of buyers don’t want to engage with providers at all during the buying process.
So what does this mean for you? It means that the sweet spot of reaching buyers is right when they realize their pain point. So do your research and be prepared to reach out to them early.
We can help you with all of these steps! Chat with us below to get started. What do you think of these stats?
